Safety Shot, a Nasdaq-listed company, has taken a 10% revenue stake in Bonk.fun, a popular Solana memecoin launchpad. As part of the deal, Safety Shot will receive $25 million worth of BONK tokens for its treasury. The company will reinvest about 90% of its BONK.fun revenue into BONK token purchases. BONK is the fourth-largest memecoin, with a $2 billion market cap and 980,000 on-chain holders. The deal marks a shift from holding crypto on balance sheets to taking equity-like exposure in a revenue-generating asset.
Safety Shot, a Nasdaq-listed company, has taken a significant step in its digital asset strategy by acquiring a 10% revenue stake in Bonk.fun, a prominent Solana memecoin launchpad. As part of the deal, Safety Shot will receive $25 million worth of BONK tokens for its treasury. This move reflects a shift from traditional corporate treasury management, which often involves holding cryptocurrencies on balance sheets, to taking equity-like exposure in a revenue-generating asset.
Bonk.fun, which generated over $35 million in user fees in July, is one of the largest memecoin launchpads on Solana. The platform controls more than 80% of Solana’s daily new token launch market share, with peak days seeing over 20,000 tokens deployed and daily volumes topping $100 million. Safety Shot’s investment in Bonk.fun includes the issuance of preferred shares convertible into common stock and a commitment to reinvest approximately 90% of its BONK.fun revenue into BONK token purchases.
BONK, the fourth-largest memecoin, has a $2 billion market cap and 980,000 on-chain holders. The token is integrated into over 400 Solana applications, spanning DeFi, gaming, and consumer products. CEO Jarrett Boon described the integration as acquiring a stake in a “highly profitable engine” within digital assets, rather than simply buying a cryptocurrency.
The deal marks a strategic move for Safety Shot, which aims to accumulate up to 5% of BONK’s total supply, currently valued at $115 million. The company has cleared its debt and holds more than $15 million in cash. The investment is part of a broader strategy to integrate digital assets into corporate treasury management, supported by advisory input from key contributors to the BONK project.
However, the announcement triggered a 51% stock plunge for Safety Shot, highlighting the volatility and risks associated with memecoins. Despite the market reaction, the move underscores the broader trend of public companies exploring digital assets. More than 34 publicly listed firms now hold altcoins in their treasuries, signaling a shift in capital allocation strategies.
The success of Safety Shot’s investment will depend on sustained community engagement and macroeconomic conditions. The company will need to demonstrate that its approach can stabilize the token while delivering value for shareholders. The outcome of this initiative will be closely watched, as it may influence how other corporations navigate the intersection of digital finance and corporate strategy.
References:
[1] https://www.coindesk.com/markets/2025/08/08/solana-memecoin-bonk-gets-a-usd25m-corporate-treasury-boost
[2] https://finance.yahoo.com/news/solana-memecoin-bonk-gets-25m-204625097.html
[3] https://www.ainvest.com/news/solana-news-today-safety-shot-invests-25m-bonk-memecoin-51-stock-plunge-2508/
